PDA

View Full Version : Rising avtur, declining promotion



NewsWhore
07-28-2011, 03:50 PM
The president of the National Hotel & Tourism Association (Asonahores) is attributing the decline in the pace of tourist arrivals to the Dominican Republic to a reduced promotional budget by the Ministry of Tourism and to rising aviation fuel prices at local airports.

Llibre said that tourism is growing 3.5% a year in the DR while in other countries it is growing by 5%.

Llibre said that the annual Ministry of Tourism budget is RD$900 million (approximately US$24 million) compared to the US$60 million annual advertising budgets of some neighboring competitors, as reported in Hoy.

Llibre spoke to the press upon announcing the 3-5 August Annual Tourism Forum to take place at the Salon Ambar at the Dominican Fiesta. The forum will review the outlook for Dominican tourism, what the country is doing right and wrong, and make recommendations.

More... (http://www.dr1.com/index.html#8)